BlackBerry, inkampani eyake yaba umdondoshiya waseCanada emhlabeni wocingo lweselula, namuhla iyinkampani nje ebona ukukhanya kusondele futhi kusondele ... lokho kokuphela komhubhe. Yize abaningi bengase bazisole ngokunyamalala kwale nkampani, abakwaSamsung kanye ne-Apple kungaba yibo ababili abahlomula kakhulu kulokhu kuvalwa.
BlackBerry, ukukhiqizwa kwamaselula sekuphelile
Futhi akukhona ukuthi iBlackBerry izonyamalala ngokuphelele. Okubonakala sengathi uphiko lwayo lokukhiqiza ama-smartphone luzoshabalala, kanye nesigaba sokuthuthukiswa kwesistimu yokusebenza. Umnyakazo wakamuva wenkampani ungazama ukugcina uphiko olunikezelwe kwezinye izinsiza ezifana neBlackBerry Messenger, nakuba bekungeke kube okungavamile ukubona ukuthi luzinikele kanjani kwezinye izinsiza zamaselula eziqondiswe emhlabeni wochwepheshe. Lapho sebevele banokuncane kakhulu abangakwenza emhlabeni wokukhiqiza ama-smartphone nokuthuthukiswa kwesistimu yokusebenza. NgoJulayi 2012, amazwe athile abalulekile emakethe yama-smartphone, njenge-United States, Spain, France, kanye ne-Great Britain, abe nesabelo sezinhlelo zokusebenza zamaselula ezithengiswe ezinyangeni ezintathu ezedlule ezihlukaniswe phakathi kwe-Android, iOS, BlackBerry, Symbian kanye neWindows. Ucingo. Uhlelo lokusebenza lwenkampani yaseCanada lwaluphakathi kuka-6% no-11% kulawa mazwe. Kodwa-ke, ngemva konyaka, izibalo ezingcono kakhulu zi-4%, kanti kwamanye amazwe azikho ngisho no-1%. Asikhulumi ngama-smartphones asebenzayo, kodwa ama-smartphones athengiswa ezinyangeni ezintathu kuze kube nguJulayi wonyaka ohambisanayo. Noma kunjalo, kubukeka sengathi inkampani yaseCanada iwele osizini.
I-Samsung ne-Apple, abawine abakhulu
Kodwa bekungeke kube nezindaba ezingezinhle kuphela mayelana nokuvalwa kwesigaba sama-smartphone akwaBlackBerry. Kungaba i-Samsung ne-Apple abahlomuli abakhulu kulokhu kuvalwa. Ngakolunye uhlangothi, sithola ukuthi enye yezimbangi ezinamandla kakhulu ababenazo isinyamalele. Mhlawumbe ayengelikhulu kangako ekuthengisweni, futhi ayesevele entekenteke, kodwa ayesenegama elalingase likwazi ukumelana nelemidondoshiya yaseNingizimu Korea neMelika. Manje, lolo hlobo selunyamalele, futhi abathengi abathembekile ababenabo ngeke besakwazi ukuthenga ngisho nama-smartphones amabi kakhulu abawasungulayo.
Eqinisweni, kube nguBen Reitzes ngokwakhe, umhlaziyi weBarclays, okhiphe inothi kubatshalizimali mayelana nemakethe ye-smartphone e-United States. Kulokhu, wathi i-Samsung ne-Apple banesithakazelo ekunyamaleni kwe-BlackBerry, ngisho nasekudayiseni iNokia, njengoba lokhu kungenza inani elikhulu labasebenzisi manje likhethe ama-smartphones abo esikhundleni samaFinns noma amaCanada. Ngokwezibalo zakhe, i-Samsung ne-Apple bangathola amaphuzu aphakathi kwamahlanu nayishumi emakethe yama-smartphones.
Le datha kufanele ifaneleke. Nakuba ngaphambi kokuthi sikhulume ngedatha yokuthengisa ezinyangeni ezintathu ezedlule, manje sikhuluma ngamasheya ama-smartphones asebenzayo ngalesi sikhathi. Ukuthengisa ezinyangeni ezintathu ezedlule kungase kube kubi kakhulu ku-BlackBerry, kodwa lokho akuyona inkomba yama-smartphone asebenzayo okwamanje, kukhona ama-BlackBerry amaningi asasebenza. Kodwa-ke, eminyakeni embalwa nje isabelo se-BlackBerry ngokungangabazeki sizoya ku-zero. Futhi okuwukuphela kombuzo ongasala ukuthi yiziphi izinkampani ezizothola isabelo semakethe esikhishwe abantu baseCanada. Ngokusobala, i-Samsung ne-Apple, iziqhwaga ezimbili emakethe, zingabaqoki abaphambili. Njengamanje, yizona kuphela izinkampani ezisethubeni lokunikeza ama-smartphones asezingeni eliphezulu emakethe yobungcweti. Futhi i-Samsung iyona ethatha ingxenye enkulu yemakethe yama-smartphones ashibhile, okuzothinta bonke abathenge iBlackBerry ngentengo ephansi.
Kunoma yikuphi, kusazolinda kancane. Kubukeka sengathi ukudayiswa kweBlackBerry kwenye inkampani akukakavalwa, nokuthi uhlelo lunganwetshwa, kusale ukuze kunqunywe ukuthi izodayisa ziphi izigaba, nokuthi yini ezoqhubeka ibe yilena esiyaziyo njengeBlackBerry.