Bad news for those who were waiting for the next phone number from Essential. The company created by Andy Rubin is for sale and the Essential Phone 2 has been canceled.
Essential Phone 2 Canceled - What's Happening?
Essential is a company founded by Andy Rubin, one of the creators of Android who, in general, considered that the operating system had lost its way. Under this premise, he had an idea: to launch a phone with essential features that would make the Android experience shine again. Thus was born Essential Phone.
With its strengths and weaknesses, the Essential Phone it received enough attention in the media to be one of the standout devices of the year, although sales did not come close to meeting expectations. The device has continued to receive updates of all kinds, improving its user experience. However, it appears to be insufficient.
El Essential Phone 2 It has been canceled. Essential on sale. And the company's resources are turning to smart home devices. From Android Police they have consulted with the company since the first report appeared. In response, a representative of Essential He said the following:
“We have always had multiple products in development at the same time and we are considering canceling some in favor of those that we believe will be the greatest successes. We are putting all our efforts into our future-proof, game-changing products, including mobile and home products. "
These statements did nothing but confirm in an ambiguous way what until that moment were, simply, rumors. Hours later an internal email from Essential in which Andy Rubin assured that the company did not close; but that they are looking for ways to finance themselves and that a sale of the company is a possibility that is on the table.
The founder of the company also regretted that the report of Bloomberg (the first site to report the cancellation of the Essential Phone 2) would not help them sell the company, but he was still optimistic about it.
The question remains then in the air of whether we will see a telephone from Essential in the market. As things stand, there will be no such thing until a potential sale or financing round closes that allows the company to acquire development funds. Given the focus on Smart Home products, chances are, if you see a new Essential product, it will be a smart speaker.
